Are you ready to take the actions that will position you as a highly paid, in-demand motivational speaker — changing lives, making a difference, and building a business that rewards and fulfills you?
Welcome to the Motivational Speakers International expert article series — your roadmap to success in the speaking industry. Whether you're just stepping onto the stage or scaling toward 7 figures, these guides are designed to help you grow with clarity, confidence, and purpose.
You’ll learn how to build a profitable speaking platform, avoid the common pitfalls that stall growth, and turn your message into a movement — one focused step at a time.
Why Hosting Your Own Events Can Unlock 7-Figure Growth
Still waiting for a big keynote invite or a TEDx stage to launch your career? Here’s the truth: you don’t need to wait to be chosen — you can build the stage yourself.
Hosting your own events is one of the fastest, most effective ways to grow a highly profitable speaking business. When done right, events position you as the leader, attract ideal clients, and create a high-converting environment to offer your programs, coaching, or services.
Let’s break down exactly how to build your brand, scale your revenue, and stop chasing gigs by creating and leading your own events — both virtual and live.
Whether it’s a 90-minute virtual training or a 3-day in-person retreat, when you host the event:
Events are not just opportunities to teach — they’re built-in sales engines and community-builders.
You don’t need to start with a massive production. Start small and scale with success.
Virtual Event Options:
Why go virtual? Easy setup, global reach, lower cost, scalable from anywhere.
Live Event Options:
Why go live? Deeper connection, premium pricing, high perceived value.
The purpose of your event is not just to deliver great content. It’s to move your audience through a transformational journey and offer the next step.
By the time your offer is made, attendees should be asking:
“How do I keep working with you?”
The power of your event depends on who shows up. Promote using:
Offer bonuses like VIP upgrades or exclusive access to increase urgency. And for high-ticket events, make it application-only to filter in committed participants.
Don’t downplay your offer at your own event. If attendees are there, they’re already invested.
Make the most of that trust by including:
This is your stage — own the invitation with confidence.
A successful event doesn’t end at the closing remarks. Use the momentum to:
Each event fuels your funnel, grows your list, and increases your visibility.
Once you’ve run a successful event:
Your event can become a flagship product in your business — not just a marketing tactic.
Final Thoughts: Stop Waiting. Start Hosting.
Every successful speaker you admire took the leap to stop waiting for opportunity — and start creating it.
You don’t need permission. You need a plan.
And when you host your own event, you create your own spotlight, your own platform, and your own path to a 7-figure speaking business.
So the question is:
Are you ready to lead?
Ready to Fast-Track Your 7-Figure Speaking Business?
Join Motivational Speakers International — the ultimate hub for speakers, authors, and experts ready to elevate their brand, land premium stages, and build a business that scales.
Inside, you'll get access to:
👉 Join Motivational Speakers International today and start building the speaking business you were born to lead.
